Birkdale Community Precinct Engagement

Redlands Coast has a once-in-a-generation opportunity to transform an important, 62 hectare parcel of land into an exciting, world-class precinct of local, regional and national significance. Fourfold Studio was engaged by Redland City Council in early 2021 to work alongside Council on the Birkdale Community Precinct Engagement program. This included delivering a highly successful engagement and communications program which received over 2 millions impressions and over 5,400 people participating in an engagement activity over the 7-week period. There was an overwhelmingly positive reaction from the community with a high level of interest in getting involved.

The team embarked upon an innovative engagement program focused around 5 project themes: education and discovery; agriculture and rural tradition; heritage and history; environment and ecology; and adventure and recreation. The program included online engagement, 2 community open days, 1 stakeholder forum, 10 pop-ups, 6 static engagement hubs and 3 youth workshops. To assist the community in imagining potential future uses for the precinct, Fourfold coordinated five leading design teams to develop a design render or vision board for one of the five themes. They were used as a conversation starter and to raise awareness of what might be possible.